Last Updated: JAN 12, 2025
Jacob Gates is a graduate of the Business SA, South Australian Young Entrepreneurs Scheme (2004), and is a member of the Golden Key International Honour Society. Jacob founded the business,...
Digital Bridge has been helping Australian businesses establish themselves online since 1997. That’s a long time in Internet years and that's why we’re experts in the digital field. We build...
Keen to design is a web design studio based in Sydney. We provide hand-crafted, unique, professional and cost-effective website design and development solutions. Every website we build is unique and...
WhiteSpace Marketing is a full-service agency specializing in Facebook Advertising, Social Media Marketing, Website Design and Development, and Branding / Design. Our agency was founded in 2005 and has grown...
Prime IT Solutions is the leading provider of IT Support Services in Perth, Western Australia. Prime IT provides a range of professional services, with unparalleled quality of services and results....
Limitless Studios are a full service video production company based in Perth WA. We specialise in corporate video production, aerial drone video, video content creation, TV commercials and cinematic content production.
Suits&Sneakers is a collective of some of the world's best suits (strategists and account mangers) and sneakers (creative, tech and production). We hand-pick pre-approved category experts in a dynamic staffing...
Sitelabs is Australian digital agency based in Melbourne, VIC that specialises in providing local small businesses with affordable website design, development, SEO optimisation and Google Ads management services.
Volume is an award winning Melbourne based independent full service digital agency. Established in 2000, Volume still benefits from the stable leadership of its three founding directors. Our goal is...
Established in 2003, Canvas Group is an award-winning creative agency providing intelligent creative direction and strategy across a full spectrum of communications. We focus on developing transparent, collaborative relationships with...
Do you need high-quality PPC services to grow your company’s sales? We have compiled the best PPC firms in Australia list to help business owners and marketing professionals get more leads and sales in Australia. From landing page design and search engine optimization to pay-per-click management, these firms have experience working with businesses of all sizes to get the most out of their advertising budgets. If you’re looking for top PPC firms in Australia, this list will help you find what you need to grow your business online.
With so many agencies and companies claiming to be the best in the industry, it can be difficult to determine which is the best PPC agencies in Australia. If you’re looking for skilled PPC professionals, this list of top PPC companies will help you get started on the right foot. These PPC companies are made up of proven experts and data-driven leaders who help clients across all industries increase their website traffic, conversions, and sales through strategic PPC campaigns.
Pay-per-click (PPC) is a form of online advertising that uses targeted keywords to place ads on search engines, sites, and apps. Rather than purchasing ads based on impressions or clicks alone, advertisers are charged each time a consumer clicks their ad. This makes PPC advertising more focused and much more cost-effective. And while certain forms of online marketing require a large upfront investment, most businesses can get started with just $5 or $10 per day for ad placement. Also called paid search marketing (or SEM), it’s simple to set up and provides instant ROI for your campaign activities.
There are two main types of pay-per-click: Search and Display. Each has its own target market, focus, and goals. Understanding these differences will help you figure out what type of PPC is right for your business. Search marketing generally targets customers who are looking for something specific. Display advertising targets a broader audience by targeting users across many websites within their content network. Because it covers a larger network, display advertising can have a more general focus than search advertising. In addition to understanding each type of pay-per-click, you should also be aware of keyword targeting options, campaign settings, bidding types, and strategies for driving quality traffic through each one—and that’s just scratching the surface!
There are many paid marketing options available to small businesses, but there is no one best for every situation. You need to have a clear idea of your goals and target audience before choosing which option works best for you. Advertisers can typically choose between two main types of ads: pay-per-click (PPC) or search engine optimization (SEO). We will talk about both below, as well as some factors that you should consider when selecting a company.
Choose a firm that is going to ask you lots of questions. Good PPC agencies ask you about how much you are willing to spend, how much budget you have set aside for advertising and promotion, what your goals are for growth or sales. Be wary of any firms that offer unlimited packages or some sort of 1-size fits all approach - there isn't such thing as an unlimited marketing package. Only go with PPC companies that can walk you through exactly what they are going to do and why, and why they will achieve your goals. Nothing feels worse than spending money on something without knowing if it's actually doing anything useful for your business or not.