Agency Profile
We are a marketing agency specialized in the integration of Digital and Mass audiences with consumer data (SOM, SOV and SOI), we back up our proposals with objective and verifiable data (metrics & analytics) that optimize the points of contact with your customers, we can index the audiences from the mass and digital media in order to make the media budget profitable, in simple terms, our integrated strategies to achieve commercial and / or marketing objectives with greater budgetary efficiency.
Each of these strategies are personalized and are based on objective metrics that result in lowering the cost per contact systematically over time. We have our own tools to calculate the Multimedia Reach (ON + OFF) of any combination of media, the figures provided directly adjusted to the Target Group of each Campaign, being able to accurately differentiate the marginal contribution of each media (whether digital or massive) and that It will be expressed visually and graphically in a "Marginal Contributions Curve" where the budgetary cohorts between the Trunk and Secondary Media are evident.
Our mission is to provide objectivity and reliability to Marketing decisions in order to maximize return (ROI).
This model works for any market (B2B and B2C), no matter its size.
We measure what really matters.