Agency Profile

AuthenticEntertainment (Igloo)

Richmond, Australia

Overview

Everything we do at Authentic Entertainment is driven by one belief – that nothing is more powerful than a great idea brought to life by brilliant execution. We exist to transform brands, grow our clients’ business and entertain our audience. How do we do that? Put simply, we connect brands and consumers through engaging, entertaining experiences that create an authentic emotional bond.

Authentic Entertainment owns and operates some of the country’s longest running and much-loved music brands like Take 40, Live At The Chapel and My Generation, as well as representing Australia’s biggest premium video network Vevo and the popular comedy brand College Humor.

Sponsorship in December 2024

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