A successful Local SEO campaign requires a lot of hard work from your website to your local listings, as well as reviews, links, and so many other factors. Some of this stuff is one-and-done. However, the really effective stuff requires on-going work to really pay off.
Here is an outline of what’s included in a typical Local SEO campaign:
Google My Business Optimization
Local Citation Cleanup and Building
Website Optimization
SEO-Friendly Content Creation
Link Research
Backlink Outreach