Agency Profile

Watson Ferguson Marketing Agency

Cape Town, South Africa

Overview

We're the strategic marketing agency that's all about impact.

We achieve this by creating, enhancing or re-inventing brands.

Working with everyone from big brands and advertising agencies to SME’s and start-ups, our aim is to create positive change that delivers real results for brands we’re invested in.

The directors of Watson Ferguson Marketing Agency, Andrew and Dylan, have over 20 years of experience working for global ad agencies like Ogilvy and BBDO, working on accounts like Volkswagen, Johnson & Johnson, AB InBev, Distell, Cadbury, Mars, Adidas and Red Bull.

Wanting to offer clients an alternative, they launched the business in early 2016. Utilising a low overhead model, Watson Ferguson are able to offer clients high quality work at value that’s hard to beat.

For most clients, Watson Ferguson acts as their very own CMO, marketing director, ad agency and production house, all rolled into one. This ensures expediency, consistency, value and overall marketing integrity. The team is also a bit fanatical about strategic marketing that works for brands both big and small, old and new.

Sponsorship in December 2024

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